Skills

Soft Skills:

  • Compassion-based development
  • Enhanced communication skills with diverse stakeholders, external vendors, management, decision-makers, technical resources, developers, and other creatives
  • Critical and iterative thinking, creative problem-solving
  • Proficient user of Generative AI technology, skilled in evaluating available tools, prompt engineering, recognizing potential harms, and advocating for responsible use.

Strategic Marketing:

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  • Competitive AI-aided research and latest trend analysis,
  • Creative process development,
  • Advertising and Marketing campaigns,
  • Social Media campaign integration,
  • Brand strategy - refining and articulating clients' visions, values, and voices – translating ideas into actionable projects.

Graphic Design:

  • Brand Identity, 
  • Corporate Communications,
  • Magazine Ads, Editorial Art and Layout, Newsletters, 
  • Direct Mail, Postcards & Mailers, Invitations, Event Promotion, Signage, 
  • Publication Layout,
  • Catalogs, Journals, Annual Reports, 
  • Brochures, Datasheets, Salesheets & Fliers,

App Design

  • UX design and prototyping in Adobe XD, Figma, Sketch, Photoshop, Illustrator,
  • Design systems for Android and iOS, as well as desktop,
  • Functionality and interactions optimization,
  • Project management - interfacing between design and engineering,

Web Design:

  • Design, development, and implementation of custom, responsive HTML, CSS, PHP, JS, Drupal and WordPress
  • Updates and maintenance, technical consulting, troubleshooting,
  • Portals, promotional sites, micro-sites, landing pages, squeeze pages, web ads,
  • Database-driven content, e-commerce, payment gateways integration,
  • E-mail templates and campaigns, newsletters and signatures,
  • Web ads and banners - static images, animated GIFs, SVG graphics,
  • Social Media Integration - Facebook, Twitter, Vimeo, YouTube, Instagram, etc.,
  • Interactive content, forms, video, subscriptions.
  • On-page SEO
    • Site performance - optimization, speed, integrity, page authority, web vitals,
    • URL structure, HTML meta tags, PDF meta tags,
    • Internal and external links,
    • Keywords research,
    • Structured content.
  • Off-page SEO
    • Backlink building,
    • Social signals,
    • Brand mentions,
    • Directory submissions,
    • Social bookmarking,
    • Image/video sharing,
    • Guest posting.